Exclusive A2P 10DLC
The “Exclusive A2P 10DLC” refers to a specific type of A2P messaging where a business or an entity has its own dedicated 10DLC number for sending messages. This exclusive number provides certain advantages compared to shared or pooled long codes.
What are the reasons for opting for 10DLC?
If you seek optimal value in terms of both high throughput and overall cost-efficiency, opting for a 10DLC or utilizing multiple long codes targeting specific states is the most advisable choice.
If your primary business operations focus on fewer than five states, you can enhance the relevance of your SMS campaigns by registering a local number in each of these states. This approach often proves to be more cost-effective than using a single short code. Additionally, the typical waiting period for 10DLC registration is often shorter than what you’d encounter with other virtual number options.
Approval for Application-to-Person (A2P) 10DLC.
The challenge with 10DLC lies in the rigorous vetting process used to establish your trust score.
The process is conducted by carriers such as T-Mobile, AT&T, and Verizon in the United States. These carriers will assess and assign a trust score to your organization, which will directly influence the daily quota of text messages you can send.
The number of messages you can send per day is contingent upon your trust score.
10DLC Trust Score Benchmarks:
· 0-24 = 3,000+ daily messages
· 25-49 = 10,000 daily messages
· 50-74 = 40,000 daily messages
· 75-100 = 200,000 daily messages
Ultimately, carriers are primarily concerned with ensuring the integrity of your intentions. Every business is legally obligated to implement a double opt-in process for SMS marketing. In most cases, as long as this requirement has been met, businesses tend to receive approval. While your specific SMS volume tier isn’t guaranteed, your trustworthiness score can improve over time.
ALTERNATIVE VIRTUAL NUMBER CHOICES
Dedicated Toll-Free Numbers
Dedicated Short Codes
Shared vs Dedicated Numbers